Eighty percent of shopping still happens in stores, with volumes returning to pre-pandemic levels and product choices expanding. However, shoppers often feel lost in this dense retail landscape. Generative AI tools are now the go-to for 70% percent of consumers seeking recommendations, surpassing traditional search methods. Retailers must offer personalized, convenient, and cohesive experiences. Consequently, 42% percent of consumer products organizations are piloting generative AI for personalization, and 63% percent of retail organizations are enhancing chatbots with this technology.
Capgemini's intelligent virtual assistant for retail:
- Powered by AWS generative AI services
- Lifelike digital human avatar
- Transforms store catalogs into engaging conversations
- Supports multiple languages
- Offers virtual try-ons, real-time inventory checks, and seamless checkout
- Significantly improves customer retention and sales growth.
To leverage generative AI for an enhanced retail experience, say "Hello" to Capgemini's intelligent virtual assistant and discover how it can elevate your customer service and drive sales.